# Product Price

Ever wondered how you can make the product price capture your visitors attention? Make it bigger in size or add the color of your product? The product price element exactly does that, while allowing you to place the price anywhere you need with the help of WooCommerce Product Template Builder.

You can adjust the font-size, the price text color, add a background color to make it more beautiful or even can add a nice border to make it stand-out.

Placing the product price just above Add to Cart button increases your chances of getting the customer on-boarded. Here's how it looks when you add the product price just above the add to cart buttons -

![](/files/-M0EegOgBnKDRlLoVNQ2)


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